By creating priority groups, you have the option of automatically sequencing ticket sales. Selling product A will be the trigger to put product B on sale. For example, if a structure occurs with Early Bird, Regular and Late Bird tickets, you can set this so that the Regular ticket automatically goes on sale when the Early Bird is sold out. Is the Early Bird not sold out yet, but does the set sales period expire? Then it will also be replaced by the tickets for which the sales period then starts.
When the available capacity of the product on sale is lower than the set max. Per order, the next product will go on sale. Keep this in mind when setting your capacity.
When the shop is very busy during the on sale of an event with priority groups (peaksale), the 'relapse' of tickets must be taken into account.
Suppose the max. The capacity for product A is 5000. Of this, 4800 tickets have been sold and 200 tickets are still being processed. Then this will ensure that product B goes on sale because the availability is 0. If some of the tickets are not completed within 20 minutes, they will 'fall back' and go on sale again.
This results in an unfair representation of ticket phases in the shop. Fans who should have received an Early Bird pay the Regular price and vice versa.
Does this situation apply to your sale? Then contact your Client Success Manager to discuss the right sales strategy.
Step 1: Select the event
Go to 'Manage' and then select the event for which the Priority Group should be set.
Step 2: Create new priority group (s)
Select 'Priority groups' where you can choose 'Create new group'.
Step 3: Set the priority group
Then fill in the following:
- Name of the priority group
- Choose a product
- The priority of the product. On a scale of 1 to the number of products you have, of which 1 has the highest priority and therefore goes on sale first.
When all fields for all products have been completed, click on 'Save'.