When fans are unable to attend an event, there are various players in the market that enable resale. In the current landscape, we see that scalpers and many external marketplaces sell non-validated tickets at inflated prices, influencing the overall visitor experience. With your own Resale platform, you regain control over resale.
Benefits of a white-label Resale platform
Financial
The Resale platform combats fraud; only valid tickets can be resold. This is done directly from the fan's MyOrder environment, even if no barcodes or tickets have been issued yet.
You can control whether and how much fans can ask for a ticket they offer on the Resale platform.
Third parties no longer profit from the success of your events.
Data
Learn how many more people are interested in your event, even after it's sold out.
All data is in your control and in one place, along with primary sales.
Stimulate up- and cross-sell
Fans are included in the same upsell communication cycle as regular ticket buyers after purchase.
Place all your events with Resale in one place to stimulate cross-sell.
White-label Resale platform
Direct fans from your primary shop to your Resale platform using custom text and buttons.
Design the Resale platform completely in your own branding and communication.
Excited and curious about the opportunities for your event(s)? Contact your Client Success Manager or use the button at the bottom of this page.
Example Resale platform Eurosonic Noorderslag