By using opt-ins, fans can consent to subscribing to a newsletter, storing their data, or receiving information that you, as an organization, want to share with them. You can define and customize the content of the opt-in itself. If fans agree to the opt-in, they give their approval to be included in promotional communications directed at them. You can set the opt-in for all events within the account or create a separate opt-in for each event.

​ Note! You need to create the opt-in at Merchant level, how to do that you will read below

1. Create the opt-in at the Merchant level

You can also add an opt-in text here. Save the settings afterwards.

2. Activating the opt-in at the event level

Go to the event and navigate to 'Settings' > 'Advanced Settings' > 'Privacy Settings'.

3. If you want to set up more than 2 opt-ins;

You can do this through the 'Marketing data' within the event: 'Settings' > 'Marketing Data' >'Event marketing opt-in'.